We're in a world centred on mobile phones, says Nelly Berova and everyone searches on the move. Make sure your branches all have their own individually optimised pages on the web –…

Getting a potential buyer to browse your site is one battle, the next is to engage and keep them there. So have you considered videos or virtual tours? Richard Reed reports.

The battle for attention online is evolving rapidly and you need to keep up to stay ahead. Nelly Berova looks at what’s coming next.

Agents with High Street branches have a unique brand-raising, trust-gaining opportunity. Now is the time to edge ahead with a new look, says Lisa Isaacs.

Residential People now lists 30,000 sales and rental properties in the UK and has promised never to charge agents to list on its platform.

Agent websites used to play second fiddle portal listings, but that's all changing. Lisa Isaacs looks at how they can generate leads, capture data and use analytics to influence content.

You want to understand what your customers want/need/expect but what is the best way to do that? Nelly Berova presents seven ways to collect testimonials from happy clients.

A spiffy profile 1. You can customise your profile URL to make it easier for people to find you and make your profile look more professional. 2. Add a background image to…