Employee working at Kire Estate agents in Hampstead, London spends most of listings highlighting wonders of his mum, who lives near marketed property.
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Lettings agency reveals 41% reduction in London property listings
Joint report from Savills and LSE shows rental market supply problems is causing problems most significantly for poorer renters in the capital.
Read MoreHometrack launches service that reveals agent listing secrets
Agents will be able to use the product to see how their listings are performing against others in their local market.
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